Education Contracting Analysis: Selling to K-12 and Higher Education Markets
Education as a defined level of government represents an important market for all types of goods and services within state, local and education (SLED) contracting. This report provides a strategic overview of the public K-12 and higher education contracting market, including insights and perspective to help organizations better understand the unique needs of government buyers and win more business.
Readers of this report will:
Explore leading education purchasing trends within SLED government, including market sizing and opportunity growth rates for both K-12 and higher ed
Analyze propensity to buy on key types of products and services, across all major industries
Discover the importance of cooperative contracts for buying products/services
Review examples of recent purchases and expected future purchases
Examine the impacts of COVID-19 on education government purchasing