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2025 Canadian Market: What Contractors Should Know

2025 brings unique challenges and opportunities. GovWin’s “2025 Canadian Government Market Outlook” provides insights on forecasted spending, procurement trends and everything contractors need to know to tackle the market in the coming year. Request your copy now!

2025 Canadian Government Market Outlook

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What's Inside:


  • 3-Year Procurement Forecast: Anticipated spending on goods and services through 2026.
  • Contracting Trends: Key trends impacting government contracting in Canada in 2025 and beyond.
  • Spotlight on Defence and IT: Recap of Deltek’s research on defence and IT contracting trends in Canada.

“Whether companies are bidding in Canada for the first time or submitting a different proposal each week, we are ardent supporters of GovWin.”


Paul Hillier, Practice Lead - Government Relations, Tactix Government Relations and Public Affairs

Top Trends Driving the 2025 Canadian Government Market:


canadian market

Enhanced Transparency and Accountability

In response to scandals, Canada is overhauling procurement processes. New measures will enhance transparency and accountability, impacting how contracts are awarded and managed.

AI binary

Adoption of AI Solutions

Generative AI is transforming how Canadian governments operate. With new AI supply arrangements and a $2.4 billion federal investment, expect significant growth and innovation in AI projects.

cybersecurity

Enhanced Cybersecurity Measures

Cyber threats are escalating, prompting major investments in cybersecurity. New initiatives, including a $2.8 billion investment, aim to strengthen Canada's cyber defenses and resilience.

$200B

Valued at over $200 billion Canadian Dollars (CAD) per year, the Canadian market is comprised of thousands of government entities purchasing crucial goods and services. From the federal government to the provinces and territories to the MASH sector (municipalities, academic institutions, schools and hospitals), procurement supports the numerous functions and services of government in Canada.

Get the Canadian Market Insights You Need to Stay Ahead of the Competition!